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* Listing Code – FR-00001

Rice Mill Investment Opportunity in Delhi, India – Food-tech company that offers innovative and affordable rice varieties.

Partial Stake Sale

INR 5 crore for 5.0% stake (Native Currency: INR 50,000,000)

Reason: Fund utilization:

– Team expansion.

– Marketing.

– R&D and technology.

– Working capital.

Business Overview

– The company specializes in the processing of all major varieties of rice, especially aged rice.

– We are the 2nd Biggest B2B Rice brand in the country.

– Our clients- are Zomato, Mahindra Resorts, HSM Group, Azure Group, Kylin Group, Eros Hotel, Premium Port, Devyani International (Pepsico), etc.

– Presently, we are distributing our rice to hotels, well-established restaurants, reputed departmental stores, and clubs in Delhi, and other important cities in India.

– We also export to clients in Nepal and have made promotion campaigns for our brand.

– We deal in B2B, B2C, and D2C segments.

– The rice plant has a production capacity of 10 tons per day.

– Our initial business model was focused on government clients and corporates in the hospitality industry. Now, we are looking to expand our sales through General Trade and E-commerce across India.

– The managing director has over 25 years of experience in the industry.

– The company has a loan worth INR 3.5 crore from public sector financing.

Products & Services Overview

The company offers packaged nutritious rice in super-premium, premium, and economy.

Category. Our brand varieties include-

➢ Exotic basmati rice (5kg premium segment available in stores also)

➢ Rice parboiled (Yellow rice – 5&20 kg)

➢ Unique basmati rice (20 kg premium for hospitality)

➢ Rice ultimate sela (biryani rice -20 kg premium for hospitality)

➢ Rice sela royal (long-grain yellow rice for wholesale market, boiled sugar-free basmati for all segments)

➢ Rice golden sela (long grain yellow rice -25kg for the wholesale market for biryani & plow)

➢ Rice sela basmati (white rice -20kg white boiled basmati for hospitality)

➢ Rice basmati wand (14 mm minimum length for hospitality- basmati long grain)

➢ Everyday rice (basmati rice- middle-class basmati for wholesale market)

➢ Supreme sela (sugar-free rice)

➢ Extra premium old malai (specific for departmental stores, premium-grade rice)

➢ Banquet rice (basmati rice- middle-class range)

➢ Royal basmati GST free of two varieties for wholesale market)

& Many more non-branded parmal, dubar, mogra, basmati broken, pony rice& sona massari, etc.

Assets Overview

Rice mill equipment and office furniture and fixtures.

Facilities Overview

Leased office and factory facility 11,000 sq ft.

Capitalization Overview

– The business is currently funded through personal investments and loans from banks.

– The owner has 100% equity in the Firm

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